United Kingdom (June 22, 2015) – Renowned brand marketing company Brand Marketing Zone, Ltd. is offering a new service called “Social Wi-Fi Marketing” for businesses in virtually every industry, including restaurants, casinos, airports, movie theatres, retail stores, hotels, and more. With this new service, businesses can turn their free internet access into one of their most powerful marketing tools and lead generation strategies. This new service has many potential benefits for those seeking to increase their online visibility and grow their current list of customers.
Offering free Wi-Fi has long since been a tactic for many businesses to attract more customers. In fact, 79 percent of mobile consumers base their decision of whether to shop or dine in a particular store on the availability of free Wi-Fi. With the ever-growing numbers of tablet and smartphone users, most (if not all) businesses are realising the need to offer free internet access to their customers. In a way, free Wi-Fi has become a brilliant marketing tactic, and the newest developments in the field will now allow businesses to take it one step further.
With Social Wi-Fi Marketing, a customer will be directed to a landing page where they can log in using various social media platforms in order to access the free Wi-Fi service. Once logged in, the customer will be encouraged to share or click the like button on the business’s social media page. This way, lead generation and social media presence will automatically be increased. Social Wi-Fi Marketing will also help businesses engage with their customers through targeted advertising opportunities, promotions, vouchers, and limited offers.
This new service also has a number of security benefits. Now, businesses can safely share their Wi-Fi networks only with on-site customers. The Cloud Platform also allows for easier monitoring of customers logged on at each location at any time. There is an option to limit connection time and restrict bandwidth, as well. Additionally, another security feature will allow businesses to secure their connection through 256-bit SSL encryption.
For more information about Wi-Fi Marketing, visit www.BrandMarketing.zone.
About Brand Marketing Zone Ltd.
Brand Marketing Zone, Ltd. is an online marketing and PPC agency that caters to entrepreneurs, professionals, and businesses in a wide range of industries. The company specializes in brand marketing services such as search engine optimisation, web design, online reputation management, Pay per Click, local buzz, and more.