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Online reviews are crucial to managing your reputation, gaining trust and building confidence. Trust is a key element to gaining and maintaining customers. Do you remember asking for a friend’s opinion about a product before deciding to buy? Didn’t you become more excited after hearing encouraging feedback? That’s exactly how online reviews work. Let’s take […]

There are many benefits to doing online advertising over the traditional model. One of those is the cost between the two. Traditional advertising, such as billboards or television spots (commercials) can cost quite a bit of money for a single 30-second spot. Online advertising uses a platform where you are charged by how many times […]

Here at Brand Marketing Zone, we want to make sure your business looks irresistible online. Our experts have compiled a list of 4 warning signs that your website might need a total redesign. 1. Your site takes more than 3 seconds to load If your site takes longer than two seconds to load, you can […]

Over 2 billion people in the world are connected through social media, with 20% of the world’s internet users having an active Twitter account. Twitter is a great platform to boost your business. We at Brand Marketing Zone are equipped with the knowledge and resources to help you reach your customers through Twitter. Here are […]

When you are running ads on Facebook, AdWords, or LinkedIn your copy needs to be able to stand out among all of the competition that is surrounding it. We at Brand Marketing Zone want to help you make your ads grab your target’s attention and get you as many clicks as possible! Here are a […]

You’ve done your research, you know what customers want. You worked hard to bring about a good product that you know will solve their problems, *it* is ready for the market and you know the market is ready for *it*. Now the only question is, do you have a customer-centric website where your products can […]

Have you ran a digital marketing campaign for your business before? What tactics and channels did you use? Here are 7 digital marketing trends you should know: – Content marketing is still the dominant technique. – Top 3 B2C content priorities: a) providing engaging content, b) utilizing visual content, c) measuring content results. – Facebook […]

Are you looking to grow your business? Are you hoping to bring in new customers? Do you want to see that bottom line grow? Successful business owners with an eye to the future should be able to answer yes to all those questions. Here at Brand Marketing Zone, we understand the value of growth to […]

Do you have a system to track your Digital Marketing ROI? Do you have a way to quantify how your digital marketing efforts contribute to the bottom line? MarketingProfs reported that 71% of marketing leaders and providers say attributing social and content to revenue is a top challenge to showing ROI. 49% say that aligning […]

Wouldn’t you like to know how what your customers are thinking? How are they going to act? Well, you can! You just need to track how your current customers are interacting with your business. You or someone on your team needs to be continually answering the following questions in order to get to know your […]